Coming up with just the right product name that is equal parts descriptive, catchy, and clever isn’t easy but it can be very important.
The Tapler… still one of my best named product concepts. 1/2 stapler, 1/2 tape dispenser and the first of it’s kind. One potential licensing company spent $10,000 on market surveys and feedback and considered product placement on The Office before ultimately deciding to pass. You can see the survey and full details in the PitchPak area of the Inventors Blueprint membership area.